Whether you’re on the free or paid plan, you can invite however many team members to your EmailOctopus account as you like, whereas Mailchimp limits the number of seats depending on the plan you’re on. What sets EmailOctopus apart is that there are no limits on account users. Direct integrations include Carrd, BookFunnel, WordPress and OptinMonster.Privacy-friendly options – disable open/click tracking.Unlimited time-based automated email sequences.Advanced segmentation on list fields and email activity.Embedded inline and pop-up forms, plus customisable landing pages.An email editor with a library of templates.Similarly to Mailchimp, EmailOctopus includes: Plus, unlike Mailchimp, EmailOctopus is affiliate and crypto-friendly. And a growing number of authors, newsletter creators, charities and record labels are using EmailOctopus to build and reach their audience. The learning curve is short and the customer support is excellent.ĮmailOctopus is also popular with small businesses looking to keep costs down. It’s a great option for beginners and time-poor business owners or founders who want to send out great-looking and effective campaigns without much bother. The dashboard is clean and uncluttered, which reduces the stress of sending an email campaign – especially when compared to Mailchimp and its array of features and, sometimes, confusing labels for things. EmailOctopusĮmailOctopus was founded in 2014 to make email marketing cheaper and easier. So for the sake of simplicity and to compare as close to like-for-like as possible, we’ve disregarded those particular types of platforms and will save them for another time.Īnd now that we have those parameters in place, it’s time to look at which alternatives made the cut. But they require a lot more set-up and are better suited to more technical users. However, there’s a growing number of platforms that integrate with external SMTPs, such as Amazon SES and MailGun, that often work out to be even cheaper. When you use Mailchimp for your marketing campaigns, they send your emails rather than relying on an external SMTP (Simple Mail Transfer Protocol) server to do it. The software must run on its own in-built delivery server However, there are email marketing platforms out there that charge based on the number of emails sent each month instead of subscriber numbers – you just won’t find them on this list.Īnd although some email marketing platforms offer discounts for annual subscriptions, all of the prices you see here are also based on monthly subscriptions, which is generally the preferred option among users. And so, for easier comparison, all of the alternatives we’ve looked at do the same. Mailchimp offers pricing plans based on your subscriber count. That’s why for this round-up, we’ve only considered alternatives with savings of at least 25% across the majority of comparable pricing tiers. After all, who wants the hassle of switching for just $10 in savings per month?Īnd even if you’re starting your mailing list from scratch, planning ahead and choosing a platform that’s going to be affordable as you grow is equally as important. If you’re looking to switch email marketing providers, savings need to be big for that move to be worthwhile. The alternative must be at least 25% cheaper That’s why all of the alternatives in this list have a core set of features including an email editor, sign-up form builder, list management and campaign reporting, at the very least. And where you’ll save the most money is by looking at alternatives that focus solely on email marketing. Mailchimp can serve as a CRM but many people only use Mailchimp for its email marketing capabilities. So when approaching this comparison piece, we used the following criteria: The software must offer essential email marketing tools In fact, we disregarded at least two dozen other email marketing platforms when researching this list.īecause not all are made equal. Truth be told, there are more than eight cheaper alternatives to Mailchimp out there. What constitutes a cheaper alternative to Mailchimp? How to pick the right alternative for your needs.How these eight alternatives compare on price.Cheaper alternative #8 – Clever Elements.What constitutes a cheaper alternative to Mailchimp?.
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